Employee engagement can and should be used to drive growth, according to CIPD

THE CHARTERED Institute of Personnel and Development (CIPD) and Hay Group Insight are calling on employers to review their engagement strategies in order to drive performance and business growth. This theme underpins the CIPD Employee Engagement Conference 2013, in partnership with Hay Group Insight.

There is now compelling evidence that organisations with high employee engagement have greater organisational productivity and performance. With countless studies illustrating the competitive-edge to be achieved through an engaged workforce, the engagement debate is shifting from why it matters to what can be done about it. The Employee Engagement Conference will explore the key pillars of sustainable engagement and ways in which leaders need to adapt to drive their engagement agenda forward in a changing business environment.

The conference will also explore the latest engagement research and techniques progressive companies are using to measure, build and sustain engagement. The full-day workshop, The True Impact of Engagement: getting the process right to drive business performance, facilitated by Hay Group experts, will provide actionable insight into the following topics:

  • How to design an employee engagement survey that aligns with business objectives and core values.
  • The power of combing enablement and engagement.
  • How to attract, develop and retain the best talent with progressive employee life cycle tools.
  • Building engagement skills in line managers.

Ben Hubbard, Director Europe, Hay Group Insight, who will be chairing the Conference, said: ““Our research confirms that high performing companies are using their engagement and enablement strategies to gain a competitive edge over their peers. The result today is an employee engagement gap of over 10 points between top and average performing companies. For the winners this creates a virtuous cycle of performance as they secure and retain the best talent – for the losers a major risk to their sustained performance. With engagement and enablement levels in the UK now lagging many of our major economic competitors now is the time for leaders to place employee engagement at the top of the agenda.”